Check out some shots from the L’Oreal Melbourne Fashion Festival: Paris Runway 07 Presented by Frankie Magazine which was held last night at Central Pier, Docklands.
The fashion festival’s closing show saw some of fashion’s elite walk the runway including Karen Walker, Gorman, Jolet, Kuwaii, Leonard St, Limedrop & Secret South. Gracing the feet were some of our hottest AW13 styles which are available in store and online now.
SHOP DELANEY BLACK SMOOTH LEATHER
SHOP NIGELLA NUDE PATENT
SHOP NOBLE BLACK
SHOP RHIANNA BLACK SUEDE
The humble bag is more than just a convenience this season, but rather has become a real investment piece for the fashion savvy. From the chic tote to the glamorous box clutch, AW13 is all about wearable sophistication.
A well crafted tote can take you from day to night with its polished silhouette and sharp lines. It’s perfect for throwing in all the essentials and is great for travel – throw in moisturiser, lip gloss, scarf and slippers for the flight and you’re set!
A winter wardrobe can easily be updated with the addition of a chic day bag. If this is the only addition to your new season wardrobe choose something current and on-trend like one with stud or metal detailing.
A tan bag is effortless and so easy-to-wear. It matches back to any outfit and is a timeless addition to any wardrobe. Team with an all black ensemble for a fashionable contrast.
Complement your evening outfit with a beautiful box clutch. One crafted of metallic hues adds instant glam and is the chicest way to carry the necessities like cards and lipstick.
Laelie Greenwood, the gorgeous winner of our Win a Winter Wardrobe competition dropped by our Chadstone store last week and we just couldn’t wait to get her all geared up in the latest Jo Mercer.
Being a uni student Laelie was keen to update her look with chic yet easy-to wear styles but also pointed out that no wardrobe is complete without a statement pair of heels!
When it came to flats, Laelie couldn’t go past a pair of Remy. This super cute shoe-boot will look amazing matched back with skinny jeans or a floaty dress for a boho look.
After many pairs had been laid out and tried on Laelie went home with a pair of flats, heels, boots, a handbag and shoecare pack all valued at over $750!
A bevy of beauties took to the runway last Friday for the highly anticipated Chadstone AW13 Runway Shows.
The invitation only event saw over 50 international and Australian designers’ showcase their lust-worthy creations and Jo Mercer proved black never goes out of style!
Our stunning pump ‘Rattle’ and hot bootie ‘Milan’ in classic black easily matched back with a range of high-fashion outfits from an eye-popping red number to an uber-cool khaki dress which highlighted the military trend.